New Jersey, United States, September 4, 2022 /Digital newspaper/ Proximity marketing is the localized wireless distribution of advertising content associated with a particular location. The broadcasts can be received by people in that location who wish to receive them and who have the necessary equipment to do so. Proximity marketing is gaining popularity among retailers as a way to send special offers and promotions when they are near a point of sale. Proximity marketing is a great way to target specific audiences and is expected to gain wide acceptance among marketers over the forecast period. The increased emphasis on business intelligence, the increasingly competitive nature of the market, and the growing adoption of smartphones and proximity technology are driving the growth of the markets.
The Proximity Marketing market research report provides all the insights related to the industry. He gives insights to the markets by providing his client with authentic data that helps him make essential decisions. It provides an overview of the market which includes its definition, applications and developments, and manufacturing technology. This proximity marketing market research report tracks all the recent developments and innovations in the market. It gives the data regarding the hurdles while establishing the business and guides to overcome the upcoming challenges and hurdles.
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Competitive Landscape:
This Proximity Marketing research report sheds light on the major market players thriving in the market; it tracks their business strategies, financial status, and upcoming products.
Some of the major companies influencing this market include: Qualcomm Inc., Proxama PLC, Shopkick, Swirl Networks Inc., Google Inc., Estimote Inc., Zebra Technologies Corporation, Microsoft Corporation, Apple Inc., Scanbuy Inc., Unacast, Roximity, Inmarket LLC, Bluvision, Inc.
Market scenario:
Firstly, this Proximity Marketing research report introduces the market by providing an overview including definitions, applications, product launches, developments, challenges, and regions. The market is expected to show strong development thanks to stimulated consumption in various markets. An analysis of current market designs and other basic characteristics is provided in the Local marketing report.
Regional coverage:
The regional coverage of the market is mentioned in the report, mainly focusing on the regions:
- North America
- South America
- Asia and Pacific Region
- Middle East and Africa
- Europe
Market segmentation analysis
The market is segmented on the basis of type, product, end users, raw materials, etc. segmentation helps provide an accurate explanation of the market
Market Segmentation: By Type
Wi-Fi, BLE beacon, near field communication (NFC), GPS geofencing, others
Market Segmentation: By Application
Retail and e-commerce, healthcare, infrastructure, banking, financial services and insurance (BFSI), other
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An assessment of market attractiveness regarding the competition that new players and products are likely to present to older ones has been provided in the publication. The research report also mentions the innovations, new developments, marketing strategies, branding techniques, and products of the leading players in the global proximity marketing market. To present a clear view of the market, the competitive landscape has been thoroughly analyzed using value chain analysis. The opportunities and threats present in the future for the major market players have also been highlighted in the publication.
This report aims to provide:
- A qualitative and quantitative analysis of current trends, dynamics and estimates from 2022 to 2029.
- Analytical tools such as SWOT analysis and Porter’s five forces analysis are used, which explains the ability of buyers and suppliers to make profit-oriented decisions and strengthen their business.
- The in-depth market segmentation analysis helps to identify existing market opportunities.
- Ultimately, this Proximity Marketing report saves you time and money by providing unbiased information under one roof.
Contents
Global Proximity Marketing Market Research Report 2022-2029
Chapter 1 Proximity Marketing Market Overview
Chapter 2 Global Economic Impact on Industry
Chapter 3 Global Market Competition by Manufacturers
Chapter 4 Global Production, Revenue (Value) by Region
Chapter 5 Global Supply (Production), Consumption, Export, Import by Regions
Chapter 6 Global Production, Revenue (Value), Price Trend by Type
Chapter 7 Global Market Analysis by Application
Chapter 8 Manufacturing Cost Analysis
Chapter 9 Industrial Chain, Sourcing Strategy and Downstream Buyers
Chapter 10 Marketing Strategy Analysis, Distributors/Traders
Chapter 11 Market Effect Factors Analysis
Chapter 12 Global Proximity Marketing Market Forecast
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