SoftServe Appoints Arturo Pena as Chief Marketing Officer | Business

AUSTIN, Texas–(BUSINESS WIRE)–February 9, 2022–

SoftServer, a leading digital authority and consulting firm, has appointed Arturo Pena as Chief Marketing Officer. Pena will be responsible for leading SoftServe’s global marketing efforts on the heels of the company’s strong year-to-date results.

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Arturo Pena, Chief Marketing Officer at SoftServe (Photo: Business Wire)

Pena is a marketing transformation leader with nearly two decades of experience in the technology industry. Prior to joining SoftServe, Pena was Vice President of Global Marketing at Cognizant, where he led teams in North America, Europe and APAC.

“I am thrilled to join SoftServe’s team of esteemed advisors and honored to lead our dynamic and talented team of marketing professionals,” said Pena. “SoftServe’s synergistic culture has created close alliances with our customers to drive impactful transformations. I look forward to helping expand our already impressive portfolio of clients globally.

Pena has an industry proven track record of building brand awareness and expanding revenue pipelines through customer-centric strategies such as account-based marketing and modern digital tactics. Under his global marketing leadership, SoftServe will continue to expand services beyond its international footprint, operating in 12 countries.

“We are thrilled to have Arturo join our operating committee,” said Chris Baker, CEO of SoftServe. “Arturo is dedicated to building high performing marketing teams, and he knows that our people are critical to growth and competitive differentiation. We look forward to continued success with Arturo leading our marketing team.

About SoftServe

SoftServe is a digital authority that advises and provides cutting-edge technology. We reveal, transform, accelerate and optimize the way enterprises and software companies do business. With our expertise in healthcare, retail, energy, financial services, software, and more, we implement end-to-end solutions to deliver innovation, quality and speed that our customers’ users expect.

SoftServe delivers open innovation – from generating compelling new ideas to developing and implementing transformational products and services. Our work and client experience is built on a foundation of empathetic, human-centered experience design that ensures continuity from concept to release. We empower enterprises and ISVs to (re)identify differentiation, accelerate solution development, and compete vigorously in today’s digital economy, wherever you are in your journey.

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Show source version on businesswire.com:https://www.businesswire.com/news/home/20220209005572/en/

CONTACT: Paul Jones

Senior Manager, Analyst and Public Relations

pjone@softserveinc.comAndrew Kavka

Analyst and Public Relations Manager

akavk@softserveinc.com

KEYWORD: EUROPE UNITED STATES NORTH AMERICA TEXAS

INDUSTRY KEYWORD: PROFESSIONAL SERVICES SECURITY TECHNOLOGY SOFTWARE CONSULTING NETWORKS

SOURCE: SoftServe

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PUBLISHED: 02/09/2022 07:05 / DISK: 02/09/2022 07:06

http://www.businesswire.com/news/home/20220209005572/en

Copyright BusinessWire 2022.