Sports Park Hires New Marketing Director
Elizabethtown Sports Park, a premier outdoor sports facility operated by The Sports Facilities Companies, welcomes Lauren Bowman as Chief Marketing Officer.
Bowman has a background in sports photography, web design and social media, making her a natural candidate for this role.
“I am grateful and honored to accept the position of Director of Marketing for Elizabethtown Sports Park,” Bowman said in a press release. “The team here is amazing and they are boots on the pitch. I am excited to work with them to create meaningful experiences for our athletes, coaches and families.
Bowman, originally from Bardstown, joins the Elizabethtown team with four years of experience in the marketing industry. Bowman has spent the past three years working in the creative media department at Nelson County Schools. She has been instrumental in creating meaningful communication strategies for families, staff and students. Additionally, in this role, Bowman collaborated with athletic directors and district coaches to shoot sports photos, create websites for individual teams, and build energy around programs.
“As we reflect on the past decade, we’re pulling back memories and bringing together partners who have believed in Sports Park from day one,” said general manager Todd Yancey. “Lauren will play an important role in planning this year’s celebration as well as an ongoing marketing strategy for our park.”