Software platform wave maker named Deveshi Chugh as his Managing partner for Wavemaker Asia Pacific.
In her new role, Chugh will report to Rose Huskey, Chief Customer Officer of Wavemaker Asia-Pacific.
The role is based in Singapore, where Chugh will work with Huskey to lead client relationships in the region.
Prior to this appointment, Chugh worked with GroupM, Mediacom and Maxus. She brings with her extensive experience working in a regional capacity with some of the world’s leading consumer brands, adaptive driving marketing initiatives across clients and portfolios. She has worked with teams in many markets in many functions and will be responsible for the continued development of our integrated media planning capability as well as day-to-day operational excellence.
Chugh said, “I am thrilled to be part of this energetic, nimble and charged team at Wavemaker. I look forward to utilizing my experience with the company’s product offerings for our customers. »
Huskey said: “We are delighted to welcome Deveshi. She brings with her a deep experience and exceptional understanding of the region that will help our clients in their growth and transformation ambitions in this highly competitive media environment.
“Her experience successfully leading clients and teams in the region will bring added depth to our leadership team, while being a certified professional coach is an added bonus for all of us at Wavemaker!” she added.
Gordon Domlija, Managing Director of Wavemaker Asia Pacific, said, “Bringing Deveshi to Wavemaker, with all of his accumulated knowledge and expertise in this area, demonstrates our commitment to understanding and adding extraordinary value to our clients’ businesses.
Previous editions of the Innovation Challenge have helped more than 30 publishers across Asia-Pacific develop sustainable business models by diversifying revenue streams and increasing audience engagement, the company said in a statement.