Spice Money, the fintech platform, has announced the elevation of Kuldeep Pawar, who previously served as chief marketing officer to chief marketing officer.
Pawar has experience in classic and modern marketing communications across fintech brands, retail chains and telecom giants to OEM brands.
With experience in brand management, consumer insights and market research, brand architecture/positioning, communications planning, public relations, at Spice Money he led the marketing and branding of the organization, primarily in the rural marketing space.
Sanjeev Kumar, Co-Founder and CEO of Spice Money, said, “I am delighted to welcome Pawar to the leadership team, who has been instrumental in our journey of transforming banking and financial services for rural people. . We will continue to expand our digital services to India’s hinterlands and simplify these solutions for rural customers through our strong marketing and communications efforts. »